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Nineties supermodel Cindy Crawford donned a brown-sequin pencil skirt at A Totally SoCal Evening inside the Permanent Vacation store at Brentwood Village on Tuesday. The Midwestern mother-of-two easily defied her 53 years in the leggy look, which she paired with a zebra-print blouse and knee-high boots. The Pepsi brand ambassador wore minimal make-up and styled her brunette locks in middle-parted waves.

 

 

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OG L.A. fashion tastemaker Jeannine Braden is gilding the beach with her contemporary label Le Superbe, which had its coming out party last week at the Brentwood boutique Permanent Vacation, with Cindy Crawford, Jenny Belushi, Heidi Brooks and more in attendance.

 

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“Situation: no motivation / Destination: permanent vacation”, sang Steven Tyler in 1987 on the title track of Aerosmith’s album Permanent Vacation. While lethargy is unlikely in the motivational capital of the world, those in need of a shot of serotonin need only pop down to FIDM-trained designer Nicole Kirwan’s holiday concept store in Brentwood. The antidote to neutral basics, Permanent Vacation, open since 2016, is a kaleidoscope of color and prints. Embroidered Soeur du Maroc baskets and frivolous straw beach hats line the shelves above the tiled checkout, which looks more like a chic bar in Mexico than a retail counter - there’s even a refrigerator stocked with Coronita.

 

 

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L.A.’s Permanent Vacation Is a Must-Shop Store, Whether You’re Headed to the Beach or Staying Home Over the Holidays. As the temps drop and the coat closet nears capacity, daydreams turn to warm locales and far-flung beaches. Permanent Vacation is your prescription for paradise.

 

Read on vogue.com

 

 

Permanent Vacation brings the carefree, cool of exotic locales and refined escapes to the laidback lifestyle of SoCal's style setters. Nicole Kirwan allows her clientele to experience the concept of "slow fashion", where they can sip champagne or a rich, robust espresso while immersing themselves in the elegant and playful aesthetic and highly curated collections that define her Brentwood boutique.

 

  

 

Read on modernluxury.com

 

Opened in 2016, Permanent Vacation is based on living the Southern California lifestyle. A one-stop-shop located in Brentwood, Permanent Vacation sells clothes for all occasions and features brands from all over the world. Owner Nicole Kirwan aspires for shoppers to feel the California vibes. “The idea is a lifestyle concept," she said. "It’s not a just a resort store, it’s a state of mind. It reflects all kinds of travel and experiences and just living your best life.”

 

  

 

Read on malibumag.com

 

Bringing the world to our fingertips with the most coveted collection of designers, shop owner, Nicole Kirwan, really knows how to carry you to far off lands - and you don't even have to cross the 405. Just take a visit to her retail boutique, Permanent Vacation, in Brentwood Village. The open and welcoming space itself is so beautifully designed with Moroccan tiles, multi-colored lamps woven from re-purposed soda bottles made from local artisans in Colombia, and brightly embroidered Mexican ottoman that served as a display for a cozy fall outfit.

 

  

 

Read on Issuu.com

 

For resortwear shop owner Nicole Kirwan, vacation isn't just a destination, it's a lifestyle." California-cool is a look that is sought after worldwide," says Newport Beach native of her Brentwood boutique, Permament Vacation. "My Clients like that our products are not what you see everywhere else." Those offerings include flirty Lisa Marie Fernandez swimsuits, breezy Warm dresses and pompom-adorned Figue bags. Here, the self-proclaimed "beach girl at heart," who counts Lagunas's The Deck as a go-to, shares her summer wish list.

 

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